Cinematic aspect ratios like 21:9 vs 16:9 widescreen
A very brief insight into aspect ratios like 16:9 and 21:9 and others: There is a variety of cinematic aspect ratios, not only one. It changed and will change over time. Currently modern cinema...
Category: articles
RAW image format in photography and RAW vs JPEG / Picture Profiles
What is RAW image format, when would you use it, and what is the difference to JPG images? RAW (image file / image format) is a term that is associated with digital cameras (and...
Pantone 18-3838 TCX Ultra Violet — the Color of the Year 2018 — an edit of Antelope Canyon
The Color of the Year 2018 is PANTONE® 18-3838 TCX aka. ULTRA VIOLET It reminded me of one of my photos I took at Antelope Canyon, Arizona… I looked at it and with a...
Cinematic video footage with DJI Mavic Pro — camera settings
The cinematic appeal makes sense for story-telling videos like weddings, travel documentaries, and everything that has an emotional aspect and movie aspect to it. The cinematic effect means you experience a scene smoother and...
The FAA rules for flying a commercial drone (UAS) operation
This article is about providing some insight for clients and to explain that every drone operation underlies rules and restrictions and has to follow certain procedures. It is not: just have fun flying your...
Adobe Lightroom CC: the catalog and the Metadata
This article talks about how Lightroom Classic CC (the desktop version) handles the Editing information about images. We talk about the catalog, Metadata, XMP files, RAW data, raw files and JPEG files. Also briefly...
Twilight, Golden Hour photography — what is it?
…plus terms like Blue Hour, dawn / dusk photography, civil twilight, nautical twilight, magic hour, etc. In photography and film those terms define a certain time of day with specific natural lighting conditions. TWILIGHT...
Real Estate Photography – insights into pricing, budgets, goals, approaches
↦NOTE: you can jump right away to my Architecture and Real Estate Photography & Pricing page if you are looking for sample images and actual pricing. Otherwise, the following text is more a backgrounder...
What image file format should a photographer deliver to client: JPG, TIFF or even RAW
Should a photographer deliver RAW images or JPG to a client? What makes sense? I hope I can shed some light onto that question — an answer that makes sense to both sides, photographer...
Video production: How to mix a White Russian cocktail
The video was made for the makers of Kahlua and Absolut Vodka. This version is a brief 20+ second video with best use for social media, e.g. Instagram posts. Some photos along the way…...
What does a video project involve and what costs can be expected?
INFO SHEET: Video Production Video production consists of 3 major phases: Pre-Production: creating the creative concept (what, when, why) / storyboard development meeting (talking & brain-storming) script development / narration existing material review location...
Best of Houzz 2016 — frank schrader photography + video
Press Release frank schrader photography+video, DENALImultimedia LLC of Longmont, Colorado Awarded Best Of Houzz 2016 Over 35 Million Monthly Unique Users Nominated Best Home Building, Remodeling and Design Professionals in North America and Around...
Multicopter (drone) propellers and motors — meaning of CW and CCW
This article explains: meaning of CW / CCW for brushless motors for multicopters and the relation to CW / CCW propellers
Perspective Correction
Perspective Correction We all have seen it: we took a picture of a building and we end up with a distortion of the image resp. the building. We experience that something that should be...
Furniture Photo Shoot with White Background
I recently did a photo shoot for Real Industrial Edge Furniture by Artisan and Furniture Maker Justin Real (Web: JustinRealFurniture.com). A custom Industrial Chic Locker and an Industrial Chic Stool on a white background....
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